Aditya Birla Fashion & Retail Ltd logo

Aditya Birla Fashion & Retail Ltd

NSE: ABFRL BSE: 535755

₹39.77

-1.57 (3.80%)

Wed, 28 Oct 2026, 06:28 pm

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Market Cap (in Cr)4836.45
PE Ratio0
Dividend0
Retail TradeRetail Trade
Apparel/Footwear RetailApparel/Footwear Retail
24.5K24.5K

Aditya Birla Fashion & Retail Ltd Company History

2007

2007

  • The Company was incorporated as Peter England Fashions and Retail Limited.
  • The Company obtained the certificate of commencement of business.

2013

2013

  • Pantaloons Opens Its First Flagship Store In Chandigarh.
  • Pantaloons Launches Its 75th Store In Amritsar.
  • Pantaloons Opens Its 2nd Store In Vadodara.
  • Pantaloons Launches Its 1st Store In Dehradun.
  • Bhillai Gets Its First Fashion Retail Destination!
  • Pantaloons Launches 'Woman's Wednesday'.
  • Pantaloons Launches 'Woman's Wednesday' in Chandigarh.
  • Pantaloons Voted India's No 1 Trusted Apparel Retailer For 2013.
  • The Company changed its name from Peter England Fashions and Retail Ltd to Pantaloons Fashion & Retail Ltd.

2014

2014

  • Pantaloons Opens Its 6th Store In Bangalore.
  • Pantaloons Opens Its 1st Store At Hubli.
  • Pantaloons Launches Fashion Friday At Its New Look Store High Street Phoenix.
  • Pantaloons Launches Its First Store In Meerut.
  • Pantaloons Launches Its New Look Store In Chennai With Kollywood Diva, Priya Anand.
  • Pantaloons Launches Its First Store In Muzaffarnagar.

2015

2015

  • Pantaloons Fashion & Retail Ltd has forayed into a commercial arrangement with Flipkart.
  • Pantaloons Fashion & Retail Ltd approved the Composite Scheme.

2016

2016

  • Aditya Birla Fashion and Retail signs deal with Quirky British Designer wear brand Simon Carter.
  • ABFRL's Madura F&L launches 'Buddy' from State Bank of India across its 1200+ stores.

2017

2017

  • Aditya Birla Fashion wins American Eagle rights for India.
  • ABFRL entered into a strategic alliance with American Eagle Outfitters, Inc.

2018

2018

  • The Board of Directors of the Company approved entering into a Store License and Distribution Agreement with Ralph Lauren Asia Pacific Limited.
  • Aditya Birla Fashion and Retail Ltd Brings Fred Perry to India.
  • Style Up, the family store by Aditya Birla Fashion and Retail Ltd, is launched across tier III cities.
  • Van Heusen Innerwear and Athleisure business announced its foray into the Women's Innerwear & Athleisure market.

2019

2019

  • The Company approved entering into a Share Purchase Agreement with the existing Shareholders of 'Jaypore E-Commerce Private Limited'.
  • The Company approved entering into a Share Purchase Agreement with the existing Shareholders of 'TG Apparel & Decor Private Limited'.
  • Aditya Birla Fashion and Retail Ltd will acquire a 51 per cent stake in Indian fashion designers duo Shantanu & Nikhil's apparel firm Finesse International Design.
  • Acquisition of 51% stake in M/s Finesse International Design Private Limited.
  • Acquisition of Jaypore, an Indian online and offline retailer.

2020

2020

  • Aditya Birla Fashion and Retail Ltd will acquire a 51 per cent stake in Indian fashion designers duo Shantanu & Nikhil's apparel firm Finesse International Design.
  • Peter England sets foot in the grooming segment with the launch of its new deodorant range.

2021

2021

  • Aditya Birla Fashion plans Rs 1,000-cr rights issue.
  • Aditya Birla Fashion and Retail Limited issues equity shares on rights basis.
  • ABFRL acquired additional 7.69% stake in Finesse to become 58.69% stakeholders.
  • Aditya Birla Fashion and Retail Announces Strategic Partnership with Designer Tarun Tahiliani to enter Men's Premium Ethnicwear.
  • Acquisition of 51% in Sabyasachi Couture.

2022

2022

  • ABFRL received the ICAI Sustainability Reporting Awards 2020-2021.
  • ABFRL announced Strategic Partnership With Brand Masaba Through Acquisition Of 51% Stake.
  • ABFRL received TRUE Zero Waste Gold certification by Green Business Certification Inc.

2023

2023

  • ABFRL Announced a joint venture Partnership with Christian Louboutin.
  • ABFRL Acquires 51% stake in TCNS Clothing.
  • ABFRL Acquires a further 4.81% of 'Finesse International Design Pvt Ltd'.

2024

2024

  • Aditya Birla Fashion and Retail Ltd and GIZ India launches 'Stitching the Circle: A Roadmap for Circular Textiles in India'.
  • Aditya Birla Fashion and Retail's Style Up Celebrates 30th Store Launch Pan-India.
  • Aditya Birla Fashion and Retail and Designer Tarun Tahiliani's Tasva, Unveils 3rd Store in Jaipur.
  • ABFRL announces Partnership with Ingenuity to establish the brand 'Jaypore' in the US Market.

2025

2025

  • ABFRL launches OWND, a new brand built for Gen Z.
  • ABFRL ranked India's Most Sustainable Retail Company.
  • ABFRL & NICEorg Join Forces to transform India's cultural entrepreneurial initiatives with a focus on rare craft.
  • Aditya Birla Fashion and Retail Ltd expands into premium celebration-wear with the launch of 'Wishful'.
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