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Affle 3i Ltd

NSE: AFFLE BSE: 542752

₹1446.10

(3.76%)

Sat, 04 Apr 2026, 02:16 pm

Company History

1994

  • The Company was incorporated as 'Tejus Securities Private Limited', a private limited company under the Companies Act, 1956, with a certificate of incorporation issued by the Registrar of Companies, Maharashtra on August 18, 1994, at Mumbai.

2006

  • The entire equity share capital of Tejus Securities Private Limited was acquired by Anuj Khanna Sohum, Anuj Kumar, and Madhusudan Ramakrishna in January 2006.
  • The name of the Company was changed to 'Affle (India) Private Limited' pursuant to a letter of approval from the Central Government dated August 29, 2006, and a fresh certificate of incorporation was issued by the RoC on September 29, 2006.

2007

  • The first product 'SMS 2.0' was launched in partnership with Bharti Airtel in India in June 2007, and subsequently scaled pan-India in December 2007.

2009

  • The Company announced its first significant mobile monetization partnership with NDTV Convergence.

2012

  • The Mobile Advertising Agency 'ad2c' was launched.
  • The Cross Screen Advertising Platform 'Ripple' was launched in August, followed by announcements of partnerships with Yahoo, ESPN Cricinfo, and India Today.

2014

  • The mobile marketing platform 'ad2campaign' was launched.

2015

  • The end-to-end 'Mobile Audience as a Service (MAAS)' platform was launched in March 2015.

2017

  • The 'Mobile Ad Fraud detection (mFaaS)' platform was launched and later awarded by the IAMAI as the Best Big Data Technology Platform in 2017.
  • The Company announced its first significant Data Management Platform (DMP) partnership with Micromax for Data and Native Ads monetization.

2018

  • The Company was converted to a public limited company and the name was changed to 'Affle (India) Limited', with a fresh certificate of incorporation issued by the RoC on July 13, 2018.
  • Affle International acquired Affle Global's consumer platform and enterprise platform-based business undertaking and 100% of the equity interests in the Indonesian Subsidiary, effective July 1, 2018.
  • The Company and Affle International acquired the Vizury Commerce Business, effective September 1, 2018.

2019

  • Affle International acquired the Shoffr Business Undertaking on May 18, 2019, effective February 19, 2019.
  • Affle International acquired the RevX Business Undertaking on June 28, 2019, effective April 1, 2019.

2022

  • Affle won the 'Enabling Technology Company of the Year' award for the 4th consecutive time at the Mobile Marketing Association's Smarties India awards.
  • Affle was awarded the prestigious Data Protection Trustmark Certification by IMDA Singapore.
  • Affle's Appnext Platform was recognized as the top performer across multiple categories in the latest edition of the AppsFlyer Performance Index.

2023

  • The Company informed about the acquisition of the remaining 5% shares of Appnext Pte. Ltd.
  • The Company informed about the completion of the acquisition of YouAppi Inc.

2024

  • The Company provided updates on the YouAppi acquisition.
  • The Company received the e4m Indian Digital Marketing Awards 2024.

2025

  • The Company name was changed from Affle (India) Ltd. to Affle 3I Ltd.
  • Affle secured dual global certifications, strengthening global leadership in data privacy and information security.
  • Affle unveiled three groundbreaking AI-led initiatives at the 3i Summit as it entered its third decade of innovation.

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Pocketful Fintech Capital Private Limited (CIN U65999DL2021PTC390548) | The SEBI Registration No. allotted to us is INZ000313732. NSE Member Code: 90326 | BSE Member Code: 6808 | MCX Member Code: 57120 DP | CDSL: 12099800